K-Factor timeliness

Del Rykert drykert at localnet.com
Wed Jun 30 03:33:07 AKDT 2004


K-Factor timelinessAMEN...  When this was last discussed this was the bottom line as I recall it. Advertisers and quite a few of us need/want the hardcopy for assorted reasons. If that goes so will some more members.
 
                         del 
               NSRCA - 473
  ----- Original Message ----- 
  From: Derek Koopowitz 
  To: NSRCA List 
  Sent: Sunday, June 27, 2004 8:07 PM
  Subject: K-Factor timeliness


  Seems that some people think that the production of the K-Factor is as quick and easy as your local church newsletter. hmmm. I think not.  Before anyone attempts to equate the K-Factor with any newsletter, whether it be a R/C club, church, boy scouts, etc. one should be involved in the layout, editing, printing, and mailing of the K-Factor.  I promise you that it isn't as easy as 1..2.3.. Snap your fingers, wiggle your nose, type of thing.  The K-Factor is OUR flagship product - it does the bulk of our new member attraction.  It's where they get their information from - the advertisers and merchandise support our sport/hobby.

  A lot of people want their K-Factor as a hard copy mailed to them each and every month. not mailing 100 copies every month is not going to save us any money.  Our printing costs are based on the number of copies/pages we print. the fewer pages/copies - the higher the cost.  Bulk mailing also works this way - the more copies you mail the cheaper the rate. the fewer - the more expensive postage becomes.

  Keep the ideas coming. but don't think for one minute that it an easy fix. 
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