K-Factor vision of the future.

[Wade & Barbara Akle]

Lee,
I think web based advertising (mixed with conventional) would be even more effective. Pop-ups, dynamic pictures, links to advertiser... the web thrives on them.
Wade

----- Original Message -----
From: Rick Sweeney
Sent: Saturday, September 28, 2002 7:54 AM
To: discussion at nsrca.org
Subject: RE: K-Factor vision of the future.

I do not think the concept will be to actually download the K-Factor, but rather, to read it on-line, similar to the way
many Magazine publications are today.       
  
-----Original Message-----
From: discussion-request at nsrca.org [mailto:discussion-request at nsrca.org] On Behalf Of Lee Davis
Sent: Saturday, September 28, 2002 9:51 AM
To: discussion at nsrca.org
Subject: RE: K-Factor vision of the future.
  
Yes, this is an issue I haven't seen mentioned that needs consideration.
  
I did some experimenting with pdf files and the typical page, done in grayscale, will come in somewhere around 100KB per page.  Full page ads, around 150KB/page.  This is best case scenario.  Pics and other graphics will look OK on screen but print poorly.  For print quality pdf files (300dpi) the size goes way up, 1MB - 2MB per page.  Publish in color and the file sizes increase more.
  
The issues I question are:
1) How many people who opt for the online version will actually bother to download?  Broadband internet connections are still in the minority - most people are still 56Kb dial-up.
2) What are advertisers going to think about this and how important is advertising to the K-Factor budget?  As an advertiser, I'm skeptical.
  
Lee Davis
Piedmont Models
http://www.piedmontmodels.com/
  
-----Original Message-----
From: discussion-request at nsrca.org [mailto:discussion-request at nsrca.org]On Behalf Of Wade & Barbara Akle
Sent: Saturday, September 28, 2002 8:34 AM
To: Discussion rc NSRCA
Subject: Re: K-Factor vision of the future.
I may have missed somebody mentioning the excessive size of the present k=factor downloads of 5-7 Mbps (:<
I have great admiration for our web-site team and thank them for it al the time. And, I am for having the k-factor delivered on the web.
  
One question is how come I get to download in pdf format all kind of manuals and pages of information larger than the k-factor in a reasonable time and yet have avoided the k-factor because of the time it takes??  
  
Until the download time on a 56 kbps phone line gets down to less than a minute or two, we have a losing proposition, leaving a lot of us without the k-factor.
Wade
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